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Customer
Intimacy
Our clients say that it is our business philosophy and experience that
differentiates us from other firms. Our goal is to be a customer intimate
company, and according to our clients, we achieve that goal every single
day. It is through our energy and enthusiasm that we can make a commitment
of customer intimacy and superior performance to you.
Everyone at IMA is dedicated to evaluating and delivering what you,
our business partner, need and want. We do not pursue one-time transactions.
Our goal is to cultivate relationships. It is this close relationship
and intimate knowledge of your business that enables us to provide results
that can help you in decision-making. We realize that every situation
is
unique and dynamic. Because of that, we built our company around a
model that makes it possible for us to respond intelligently and quickly
to your
marketing issues, while still maintaining high quality, personal service.
Results,
Results, Results
IMA's
research findings and actionable recommendations have played a key role
in the life cycle of many brands and services.
For
example, our research helped one client determine which professional
and consumer advertising concepts to select for its new smoking cessation
product. The ads achieved national recognition and awards, and the
brand has been highly successful.
IMA
also has been a major research consulting partner with another pharmaceutical
company. During the four years that IMA has worked with the brand team
on multiple promotional research projects, the brand's sales have grown
faster than the sales of any other product in its class. |
Client
List
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